In keeping with my most popular Blog posts which feature my dry and maybe a teeny-weenie bit sarcastic sense of humour, I have come up with a bit of a guideline for any newbie or potential REALTORS® on the block. This industry has a pretty high attrition rate in the first few years from the time someone takes the course to passing the exam and eventually to getting fully licenced and starting to practice. The post below is a bit of a "What Not To Do" in this highly competitive industry. If you are looking for further guidance, give me a shout... I am happy to show you the ropes and get you on the best possible start!
The first rule of real estate - Do not constantly talk about real estate! People will get entirely sick of hearing about your open houses and great deals at social gatherings and non real estate related functions. Don't be THAT guy!
Take good pictures please - try to avoid getting your own image in the photo when there are mirrors, put the toilet seat down, do not include pictures of pets and sellers, be sure the pictures are in focus so that we can see what you are trying to show. Do not take drive-by pictures from inside your car.
Do not misuse "quotation marks" in a listing description unless you want to "scare people away" or "make them question" what you are talking about. Furthermore use proper grammar, punctuation and for the love of Pete, proof read and use spell check!!
Please do your research and know your stuff when selling a specific or unique property. If I call to ask the sizes of the box stalls in the commercial horse boarding barn you have listed, please do not respond with a meek "standard size?" Or when I ask what the fencing materials are, don't ask me for a multiple choice list of possible answers to choose from.
I know my stuff, you should too.
If you are going to wrap your car in advertising be sure to drive like a sane, reasonable member of society, not like a complete maniac/character in the video game Grand Theft Auto.
Your road rage face - it aint pretty.
Keep up with the times! We operate in a fast paced industry where time is of the essence. There is a vast amount of technology available to us all. Did you know that the technology in your smart phone far exceeds the technology that sent every Apollo mission to the moon and back?! Pay a teenager to teach you how to use this to your advantage, carrier pigeons are not the preferred method of information delivery.
Be professional, be yourself, be memorable.
Be part of a brokerage that encourages you and surround yourself with positive energy.
If you are thinking of a career in Real Estate, I want to help you!
Let's chat!
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